06 · First Citizens Bank · VIP Client Event · 2025
First Citizens Bank VIP Event, Charlotte 2025
Charlotte, North Carolina
Overview
An intimate First Citizens Wealth client experience built around a golf-themed narrative, staged in a Murano-chandeliered ballroom with a seated dinner and a moderated panel.
- Designed the ballroom in a soft ivory and silver palette — champagne linens, low white rose and hydrangea centerpieces, and blue uplighting keyed to the First Citizens brand.
- Built a low-profile stage with lounge seating for a moderated panel, flanked by dual LED screens carrying the “Tee-Up Tomorrow's Success” content arc.
- Programmed the room graphics as a round of golf, moving guests from “Have You Found the Right Partner?” through “Are You Ready for the Back Nine?”
- Ran a seated dinner service for VIP clients and advisors, with branded signage and wayfinding throughout the pre-function space.
- Produced a branded gifting table of First Citizens Wealth caps and golf towels for departing guests.
- Created and implemented a full risk-assessment plan for the event.
- Worked with stakeholders to align on event goals, objectives, and strategy from the outset.
- Led the event from concept through completion using in-depth project management.
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